This is a case study that gives you the complete process that happens when you choose Bags247 to buy your promotional bags and what the requirements you have and what is the best solution we can offer as per your requirement? This post will help you understand the process better. So, let us start with the company that reached out to us for bags and their requirement details
Organization: ALLEN 4 UNWIN Book Publishers Industry: Publishers Locations: Australia, New Zealand & UK Australia’s Leading independent publisher About: Est in 1914 one of the most loved publisher that has been awarded “Publisher of the year” 13 times. And publish around 250 new titles every year and they are located in multiple locations as mentioned above. Requirement: They are looking for custom tote bags for the new book launch that is ‘The clockmakers daughter” by Kate Morton. And these are their requirements and how we came up with a wonderful printed reusable bag for the event · The launch date for this book has been decided and they have to stick to that timeline at any cost. · And looking for eco-friendly bags that they can take in their budget as they have a tight budget. · The print they are looking for in this bag has a 6 colour artwork which is a complex one. · They need these bags to distribute them in more than 300+ books so the qty they are looking for is high · And lastly, a bag that is made of high-quality material and also gives the brand and logo right impressions to attract the audience. And we Bags247 always have a good choice of high-quality bags that are loved by our customer on the spot and they are · Promotional canvas tote bags with logo printed on them · These bags are biodegradable and eco friendly and canvas is the strong fabric that lasts for years and last but not least the most stylish bags all book lovers want to use. · Canvas is a fabric made from high-quality cotton and the strong fabric can hold bags and other accessories. And these bags are spacious and easy to clean. · As they have a very tight timeline and budget we offered them offshore printing so they can have the bags in their budget. The artwork simplification has been offered to them and they loved the idea. · Offered special packing that has 10 bags set in a ploy pack so that they can distribute them easily to multiple stores. Not every order goes smooth some has on the go problems but the way the supplier handles them makes the best and this order also had a problem and here it is Problem occurred: 90 wrong bags have been delivered and as these bags are advertised as a gift to the books they need them at any cost on the day of book launch Solution We ran out of local stock at the same time but our wonderful team worked on time and contacted offshore production managers and got them ready and dispatched them on time to meet their deadline with no extra cost charged on the customer. Product: Picture given below Review: This is the review we got from Tami Rex Marketing Manager and we want to share it here in his words "We were delighted with the product and service provided by Promotions247. The book bags were of very high quality and were competitive in price. Promotions247 worked to meet a very tight deadline and were responsive to our requests at all times. If we do book bags again for any of our promotions, I’ll know where to come! " - Tami Rex Marketing Manager
1 Comment
22/4/2021 06:50:28 pm
This is an excellent and interested article. Thanks for sharing....
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